LULU GUINNESS

GRAPHIC DESIGN PORTFOLIO

I joined Lulu Guinness team in October 2015 as a full time graphic designer. Lulu Guinness is a London based global luxury brand famous for novelty and quirky handbags, especially the iconic lips clutch.

This exciting and challenging role of only inhouse graphic designer has been an revolutionary step in my fashion career. Not only I developed my proficiency in graphic design for a luxury brand, but also gained valuable experience and knowledge of ecommerce, systems (Magento, Dotmailer) marketing and art direction in extremely fast paced industry.

GO BACK

ONLINE

EMAILS, LANDING PAGES, NEWSLETTERS

Screen Shot 2016-07-26 at 14.54.04

Email Product layout

AW16 Email

LFW SS17 mailer

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Email - Oscard

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Email - Fashion Week

Banner

PRINT

POS, LOOKBOOKS, STATIONERY

Window template - Covent Garden

Vinyls - Instore POS

Prop design

Window template - Covent Garden

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CAMPAIGNS

SPECIAL SEASONAL PROJECTS

My illustrated Naughty Or Nice characters for Christmas 2015 campaign were part of visual merchandising in all Lulu Guinness mainline stores.

	Landing Page design for wellness edition.

	Since I joined the brand there has been a significant surge in sales, I am happy to think I contributed to commercial success of the brand as part of the team.